Scalelup uses a double opt-in process to ensure that your mailing list is filled with real, engaged, and legally compliant contacts. When someone submits their name and email on your landing page, they receive a verification email with a confirmation link. Only after clicking this link is their email address confirmed and they become an active, verified lead in your list.
This process:
Prevents fake or mistyped emails from being added to your list.
Ensures legal compliance with GDPR and anti-spam laws by collecting explicit consent.
Improves the quality and deliverability of your email campaigns, since you’re communicating only with people who truly want to receive your messages.
Unverified leads remain in your mailing list but are clearly marked as “unverified” and should not be used for marketing communications.